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Verbier’s original wine shop since 1982

Wine Shop Macbirch

Wine shop in the heart of Verbier

Macbirch has selected the very best, here and elsewhere, especially for you. Spirits, wines, champagnes, local beverages, a precise selection that’s constantly evolving thanks to 40 years of know-how and solid relationships created with producers. Here you’ll find some of the most prestigious bottles possible, sure to delight the most discerning connoisseur.

The Macbirch winery offers you an impressive catalog of over 700 products.

Store opening hours

18 November - 20 December

Monday – Saturday
9:30-12:30 / 14:30-18:30
Sunday
10:30-12:30 / 14:30-17:30

Christmas & New Year period

opening times to come

Know-how & listening

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Expertise

Tailor-made service

An emblematic Verbier boutique, Macbirch was founded in 1982. The cellar boasts an impressive catalog of over 700 wines from the four corners of the globe. An experience not to be missed for epicureans in search ofoenological exploration.


We listen to our customers’ needs, so that we can always meet their expectations, whether they’re curious or connoisseurs.


The attentive ear and knowledge of Grégory Sola, the manager of your wine shop in Switzerland, will be just the thing to enhance your dinner or evening.

Get advice

By our sommelier

Active in the world of wine for 25 years, Grégory Sola is the manager of Macbirch. His encounters with some of the world’s most charismatic winemakers gave him a new vocation, even though he was destined to work in international relations.


Trained at the Université du Vin de Suze-la-Rousse, he specializes in wines from Burgundy, the Rhône Valley and, of course, Switzerland.


Focused on customer satisfaction, our sommelier knows how to put his skills to work for you. Grégory likes to start where others stop!

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Discover

Exceptional winemakers

By choosing to work with winegrowers who are full ofenthusiasm and know-how, we have taken it upon ourselves to be ambassadors for their work.


As guardians of the magnificent landscapes that fill the world with their beauty, these craftsmen of wine know how, through age-old practices, to bring the work of the land to the fore. They sculpt their terroir, cherish their vines and perfect their wines.


Thanks to their passion, they guide us towards the discovery of wines by their authors. Whether in Switzerland, particularly the Valais, Burgundy or Piedmont… the wines in our selection represent the soul of our epicureanism.

Good to know

We answer all your questions. Do not hesitate to ask us your questions, even the least expected, so that we can make your stay in Verbier as perfect as possible. Also find a list of the most frequently asked questions.

Frequently asked questions
Where is your wine store?

Our store is ideally located in the city center, 50 meters from Migros.

How many wine references do you have in stock?

We offer an impressive selection of over 700 bottle references. Whether you’re a lover of rare wines or looking for your favorite vintage, you’re sure to find what you’re looking for at Macbirch!

Do you offer a delivery service?

Yes, we offer a delivery service for orders over 500 CHF (for orders under 500 CHF, the delivery charge is 20 CHF). Have your order delivered straight to your door, without you having to lift a finger – perfect for preparing your parties or events!

Can I get advice on choosing a wine?

Absolutely! Our team is made up of wine enthusiasts ready to advise you on finding the perfect bottle. Whether it’s for a special occasion or to discover new flavors, we’re here to guide you.

Do you have any organic or natural wine options?

Yes, we have a fine selection of organic and natural wines among our 700 references. Don’t hesitate to ask, we’ll be delighted to show them to you.

Do you offer wine tastings?

Yes, we occasionally organize in-store tastings to let you discover our latest finds. Follow us on social networks or drop in to find out about upcoming dates!

Can I buy bottles online?

For the moment, we only sell in-store. However, don’t hesitate to contact us to prepare an order for pick-up or delivery.

Do you accept credit cards and TWINT?

Yes, we accept all major credit cards as well as TWINT to make shopping easier.

What are your opening hours?

You can check our website for our exact opening times, but if in doubt, always give us a call.

Can I buy gift vouchers?

Yes, we offer gift vouchers to please your wine-loving loved ones. An excellent gift idea for any occasion!